Digital Campaign Manager
Kongens Lyngby, Denmark
Be a part of our eCommerce and digital marketing journey
As many companies, Hempel is on a digital journey where eCommerce, digital campaigns, marketing automation etc. plays an even bigger and important role. We have recently introduced a new organizational structure in Hempel that has a large emphasis on the digital agenda. As our Digital Campaign Manager you will take part of this journey and you will ensure that digital marketing campaigns are implemented and optimized across all digital channels reaching our campaign goals.
Strengthen our team
As part of our growing eCommerce and digital Marketing team you will have the opportunity to;
- Plan and setup of digital marketing campaigns in key markets, segments and countries
- Define Key Performance Indicators, measure and report on the performance of all digital marketing campaigns
- Plan, execute, and measure experiments, conversion tests, A/B split-tests etc.
- Identify campaign trends and insights, and optimize spend and performance based on the insights
- Collaborate with internal teams to create landing pages and optimize user experience
- Instrument conversion points and optimize user funnels
You will be joining a growing and dedicated team of five colleagues in the eBusiness Platform team, which is part of the Global Marketing department. You will be based in Hempel’s headquarters in Kgs. Lyngby.
We are looking for an experienced Digital Campaign Manager
The ideal candidate has a degree in marketing or a related field and at least 2 years of proven experience in digital marketing. To succeed in this role you also have:
- Demonstrated experience leading and managing SEO/SEM, email campaigns, social media and/or display advertising campaigns
- Experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimizing Google Ads campaigns and LinkedIn Ads
- Knowledge about all the relevant abbreviations: CTR, CPC, CPA, ROI, MQL, SQL etc.
As our ideal candidate you also have an analytical, fact-based approach to performing your assignments. You are self-driven, ambitious and highly motivated. You are a team player and contribute to close cooperation at all level of the organization. You understand the importance of the interaction between strategic and operational execution and ensure progress in your tasks. You are Fluent in English – both verbally and in writing.
Global career possibilities
In Hempel we offer a variety of global career possibilities and many cross functional and cross cultural working relationships. We strive to create the right conditions for personal and professional development.
Join a global company where the employees are truly passionate about delivering the best in everything they do. With business in mind and people at heart we always work together to influence our road ahead. We want you to be part of our growth journey and of a great, global family.
Application and further information
To apply for this position, please submit your application letter with a CV in English via our recruitment system by clicking the link ‘Apply’.
Final deadline for applications is 30 March 2022.
For further information about the job, please contact our eBusiness Platform Owner, Rune Steenberg, at RSTE@hempel.com
Application due
2022-03-30
Seniority Level
Associate
Job Functions
Marketing
Industry
Chemicals
Across the globe, Hempel’s coatings solutions protect surfaces, structures and equipment. They extend asset lifetimes, reduce maintenance costs and make homes and workplaces safer and more colourful. Hempel was founded in Copenhagen, Denmark in 1915 by J.C. Hempel, and is solely owned by the Hempel Foundation, which not only ensures a solid economic base for the company, but is dedicated to making a difference in the world by empowering children to learn, supporting coatings science and sustaining biodiversity.
APPLY HERE: https://hempel.wd3.myworkdayjobs.com/en-US/hempelcareers/job/Kongens-Lyngby-Denmark/Digital-Campaign-Manager_JR704
